ICEA LION Group has opened a new branch in Machakos, expanding its regional network to 38 branches as it seeks to bring insurance, pension, investment and wealth management services closer to individuals and businesses across Eastern Kenya.
The new branch, officially opened on November 12, 2026, is part of the financial services group’s regional expansion strategy aimed at improving access to financial protection and investment solutions outside major urban centres.
The Machakos branch will provide a range of services under one roof, including life assurance, general insurance, pensions, asset management and investment advisory services. These services will target individuals, small and medium-sized enterprises (SMEs) and large businesses seeking to protect their assets, manage financial risks and build long-term wealth.
The expansion comes as Machakos County continues to experience economic growth supported by infrastructure development, urbanisation, agribusiness and a growing SME sector.
By establishing a physical presence in the county, ICEA LION aims to make financial advisory services more accessible to entrepreneurs, families and institutions while supporting local economic development.
Speaking during the official opening, ICEA LION Group Chairman James Ndegwa said the investment reflects the company’s confidence in the county’s economic prospects and its commitment to supporting sustainable wealth creation.
“Our expansion into Machakos reflects our unwavering confidence in the economic vitality and future potential of this region. Sustainable economic growth relies heavily on resilient risk mitigation and sound wealth management,” said Ndegwa.
He added that the new branch represents a long-term commitment to helping businesses and households protect their investments and build wealth for future generations.
ICEA LION Group Chief Executive Officer Philip Lopokoiyit said the branch would enable the company to provide more personalised financial services to customers in Machakos and surrounding areas.
“With 37 existing branches across East Africa, the launch of our 38th branch in Machakos brings our advisory expertise directly to the doorsteps of local entrepreneurs, families, and institutions,” said Lopokoiyit.
He noted that the company’s advisory teams would support customers in safeguarding assets, planning for retirement and growing their investments.
The opening also strengthens ICEA LION’s efforts to decentralise financial services at a time when businesses and households increasingly require solutions to manage risks, protect income and plan for their financial futures.
For SMEs, access to insurance and investment advisory services can support business continuity, protect commercial assets and improve long-term financial planning.
The Machakos branch is fully operational and features modern customer service facilities and dedicated financial advisory teams.
ICEA LION operates across Kenya, Uganda and Tanzania through four businesses: ICEA LION General Insurance, ICEA LION Life Assurance, ICEA LION Asset Management and ICEA LION Trust Company Limited.
The group has 21 branches in Kenya, with its broader East African network now comprising 38 branches following the Machakos opening.
The expansion follows the reaffirmation of ICEA LION’s financial strength ratings in 2026, when GCR Ratings maintained the AAA(KE) national scale rating with a stable outlook for both ICEA LION Life Assurance Company Limited and ICEA LION General Insurance Company Limited.
The ratings reflect the companies’ financial strength, capitalisation and earnings performance, providing an additional measure of confidence for customers seeking long-term insurance and investment services.