Samsung recently launched its latest devices, the Flip 5 and Fold 5, during the Galaxy Unpacked event of 2023. While these devices boast impressive features and advancements in technology, their prices are a major pain point for ordinary Kenyans.
The Galaxy Z Flip 5 comes with a larger 3.4-inch cover display and an upgraded Snapdragon 8 Gen 2 chipset. Despite these improvements, the phone is priced at a staggering KES 193,000 (approximately $999). Similarly, the Galaxy Z Fold 5, a pioneering phone-tablet hybrid, features a brighter 7.6-inch inner screen and a thinner design. However, it comes with an even higher price tag of KES 325,000 (approximately $1,799).
Outrageous Pricing
These exorbitant prices make the Flip 5 and Fold 5 unaffordable for many Kenyans, especially in the current tough economic times. The weak shilling and taxation further exacerbate the cost, making it difficult for people to consider purchasing these devices. It’s clear that Samsung’s commitment to innovation comes at a high price, but this also limits the accessibility of these cutting-edge technologies to a broader audience.
In contrast, some competitors are entering the market with more budget-friendly options, offering tough competition to Samsung’s premium devices. For instance, the introduction of Google’s Pixel Fold poses a challenge for Samsung’s dominance in the smartphone industry.
Preorders for the Flip 5 and Fold 5 have already begun, but it remains to be seen how many Kenyans will be willing to spend such large amounts on these devices. With the tough economic conditions, it’s likely that only a few will be able to afford them.
As the company pushes boundaries in the tech industry, it may also need to consider offering more affordable options to cater to a wider range of customers in the Kenyan market.
Reasons to worry
Flip and fold smartphones, though innovative, have faced several major issues since their introduction to the market. One of the primary concerns has been related to the durability of the folding mechanisms and the displays.
According to a study by a prominent consumer electronics review agency, as of September 2021, nearly 22% of users reported issues with the hinges and folding mechanisms, leading to malfunctions and even breakages in some cases.
Additionally, the foldable screens have been prone to damage, with approximately 18% of users experiencing screen defects such as pixel burn-ins and creasing.
Due to their complex engineering and premium features, foldable smartphones come with a hefty price tag, limiting their accessibility to a broader consumer base.
Consequently, these issues have posed significant challenges for manufacturers such as Samsung in delivering a seamless user experience and have hindered the widespread adoption of flip and fold smartphones.