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Home » Women in Business » Affordable Exhibition Model: Africa Hair Market 2025 at Sarit Expo Centre

Affordable Exhibition Model: Africa Hair Market 2025 at Sarit Expo Centre

Editor by Editor
17 February 2025
in Women in Business, Deal
Reading Time: 3 mins read
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Sarit Centre Exhibition

Sarit Centre Exhibition

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Africa Is A Planet, an organisation committed to sustainability and small enterprise empowerment, has partnered with Global Exhibitions Inc. to introduce a game-changing showcase: the Africa Hair Market. Set to take place at the Sarit Expo Centre on Saturday, March 22, 2025, this event revolutionises product exhibitions with an innovative and affordable shelving model.

This pioneering approach is built on the principles of the sharing economy, providing startups and SMEs in the haircare, skincare, beauty, and fashion industries a cost-effective way to display their products within a cutting-edge venue.

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“As KNCCI Nairobi Chapter, we are committed to creating opportunities that drive growth for SMEs, particularly in industries with significant potential for job creation and innovation. The Africa Hair Market offers an accessible platform for small businesses to connect, network, and thrive in a sustainable way,” said Christine Mwende, CEO of KNCCI Nairobi Chapter.

Global Exhibitions Inc. has also thrown its weight behind this initiative. “We are proud to support this game-changing initiative that aligns with our vision of inclusive business growth,” stated Edwin Masivo, Country Director of Global Exhibitions Inc.

Keith Oleng, Projects Manager and founder of Africa Is A Planet, emphasised the event’s impact: “Our goal is to deliver a bustling market environment with a wide range of stakeholders exchanging value, using the economic and efficient potential of a state-of-the-art space like Sarit Expo Centre.”

Affordable Exhibitor Packages

For just Ksh 2,300, exhibitors will receive:

  • A well-lit flat shelf to showcase their products.
  • Stickers with QR codes directing customers to their online platforms.
  • Support from a sales representative to facilitate customer interactions.
  • Professional product photography.
  • A feature in the event’s video podcast and post-event catalogue.

This novel approach lowers the cost barrier for Kenya’s most promising startups, making business accessibility a reality while enhancing the ease of doing business in the country.

Strong Industry Support

The Africa Hair Market has garnered backing from key industry stakeholders, including:

  • Joramlocks (Gold Sponsor), a leader in hair solutions.
  • Domiana Mwangangi of Skin Sol, championing skincare innovation.
  • Terry Muikamba, a media personality and founder of Her Way Studios, dedicated to uplifting women-led businesses exhibiting at the event.

Hela Storytellas Financial Literacy Conference

Adding further value to the event is the 5th edition of the financial literacy conference, Hela Storytellas. Under the theme “The Sharing Economy – Exploring How Shared Resources and Responsibilities Create the Best Value in Africa’s Business Landscape”, the conference will deliver actionable financial insights tailored to the haircare, skincare, beauty, and fashion industries. This segment aims to equip entrepreneurs with essential financial strategies to succeed in these rapidly growing sectors.

A Thriving Business Ecosystem

The Africa Hair Market is more than just an exhibition—it is a dynamic ecosystem of collaboration, value-sharing, and creativity. With over 700 visitors expected, exhibitors will have an unparalleled opportunity to gain visibility and network within the industry.

For SMEs and startups in Kenya’s beauty sector, this event represents a significant step forward in accessibility, sustainability, and business growth. The Africa Hair Market is set to redefine how businesses showcase their products—one shelf at a time.

Tags: Africa HairSarit Centre
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