Carrefour, operated by Majid Al Futtaim in Kenya, has opened a new store in Rongai. This expansion aligns with the company’s strategy to increase its presence in Nairobi’s rapidly growing satellite towns.
The new store will offer a wide selection of consumer goods, home appliances, electronics, groceries, and fresh food, enhancing convenience and accessibility to affordable, high-quality products for customers in the area. Additionally, the store will serve as a hub for Carrefour’s e-commerce operations, tapping into the growing market in the greater Nairobi Metropolitan area.
This development is expected to generate job opportunities for both skilled and unskilled labour in Kenya.
Currently, Carrefour directly employs over 2,200 individuals in the country. The expansion also aims to present avenues for business growth for more than 700 local farmers, SMEs, and manufacturers who supply goods to the retailer, contributing to a remarkable 99% local sourcing rate.