PROI Worldwide, the world’s largest partnership of independent communications agencies, has announced the inclusion of Engage Communications Limited, an award-winning PR, marketing, and communications agency headquartered in Nairobi, Kenya. This strategic move expands PROI’s footprint in East Africa while enhancing its capabilities across the African continent.
Founded in 2013, Engage Communications has grown into one of Kenya’s top three independent agencies, delivering integrated communications campaigns across East Africa, including Kenya, Tanzania, Uganda, South Sudan, and Rwanda. The agency has also successfully executed pan-African campaigns in up to 21 countries, offering central strategy and creative development with localised execution on the ground. With a talented team of 21 professionals, Engage specializes in corporate reputation management, influencer relations, media engagement, crisis management, digital marketing, public affairs, social media, event management, and analytics.
“Engage’s entrepreneurial energy, creative excellence, and deep understanding of East African markets make them an outstanding addition to our global partnership,” said Angela Scaffidi, Global Chair of PROI Worldwide. “Their award-winning campaigns, strong financial services portfolio, and growing influencer marketing expertise align perfectly with PROI’s commitment to innovation, collaboration, and excellence.”
Desiree Gomes, Managing Partner of Engage Communications, added: “Joining PROI Worldwide is a major milestone for Engage. This partnership allows us to collaborate with leading independent agencies globally, share credentials, participate in joint pitches, and expand our reach. For our clients, it means access to trusted expertise beyond East Africa, opening doors to new opportunities and markets.”
Engage Communications serves prominent clients including The National Treasury of Kenya, Mastercard Foundation, Majid Al Futtaim Carrefour, Glovo, Britam, and Coca-Cola. The agency has earned numerous accolades, including a 2024 SABRE Award for its #GalaxyintheSky campaign with Samsung and Jambojet, multiple PRSK Awards for innovative new media campaigns, and is a finalist for the 2026 SABRE Awards.
With this partnership, Engage Communications and PROI Worldwide reinforce their shared vision of delivering innovative, high-impact communications solutions across Africa and beyond.
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